Microsoft, Salesforce Compete for Gross sales, Service AI Brokers

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Microsoft, Salesforce Compete for Gross sales, Service AI Brokers


A month after Salesforce introduced its AI agent know-how and its CEO Marc Benioff criticized Microsoft’s AI efforts, Microsoft introduced 10 new AI brokers that may handle duties like gross sales, finance, and customer support.

AI brokers are completely different from chatbots in a single key means: they’ll act on a company’s behalf as a substitute of merely reciting data. To allow them to assist course of orders, for instance.

Associated: Can Anybody Beat Microsoft at AI? The CEO of Salesforce Thinks His Firm Can.

The tech has been in non-public preview since Might and the brokers will grow to be out there in public preview subsequent month, per a press launch.

Microsoft famous that McKinsey & Firm is creating an AI agent to assist onboard purchasers, with a pilot exhibiting that the agent decreased admin work by 30%.

Microsoft’s resolution to publicly preview its AI brokers follows Salesforce CEO Marc Benioff calling Microsoft’s Copilot AI “disappointing.” He in contrast its endurance to that of Clippy, an notorious workplace assistant Microsoft resulted in 2007.

Copilot is Microsoft’s AI assistant that integrates with in style Microsoft merchandise, like Phrase and Excel.

“I do not assume Copilot can be round, I do not assume prospects will use it,” Benioff mentioned earlier this month.

Microsoft, in the meantime, says two out of 5 Fortune 100 corporations have used Copilot, that means that “tens of 1000’s of individuals” have interacted with it. Microsoft counts McDonald’s and biotech firm Amgen as a few of its AI purchasers.

Associated: Microsoft AI CEO Says Nearly All Content material on the Web Is Honest Sport for AI Coaching

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