We’re delighted to announce we’re the Official Crypto and Web3 Associate of Atlético de Madrid, one in all Spain’s most iconic soccer golf equipment. Beginning with the 2024 season, we’re additionally the Official Sleeve Associate for all Atlético de Madrid males’s and girls’s soccer shirts.
The partnership goals to merge the worlds of sports activities and web3, unlocking higher alternatives for each Spanish soccer followers and our crypto shoppers. We sit up for leveraging our respective strengths to drive world innovation and fan engagement.
“Kraken and Atlético de Madrid consider crypto and soccer each have the potential to remodel lives,” mentioned Kraken Chief Advertising Officer Mayur Gupta.
“We’re proud to companion with such a distinguished soccer membership, which equally recognises that success requires a meticulous focus by itself processes. We’ve put in almost 13 years to turn out to be some of the trusted crypto platforms and we sit up for collaborating with Atlético de Madrid to coach extra folks in regards to the true potential and worth of crypto.”
Atlético de Madrid Chief Income and Working Officer Óscar Mayo lauded the frequent values that the 2 organizations share.
“At Atlético de Madrid, we purpose for innovation and expertise, and Kraken is the perfect companion to assist us attain these targets. We’re certain that this partnership will be sure that our followers take pleasure in a digital expertise which extends past matchdays on the stadium.”
As one of many earliest and most trusted crypto platforms, Kraken is dedicated to driving consciousness, training and understanding of crypto globally. Just like the fan and shopper experiences we already ship with Williams Racing Formulation 1, Atlético de Madrid’s world fan base will see participating initiatives corresponding to Web3 tasks, stay activations and neighborhood outreach packages.
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