Blockchain Pioneer Acquires Worldwide Style Home Blk DNM

Stockholm, Sweden, June seventh, 2023, Chainwire

ChromaWay to Combine Blockchain Capabilities into BLK DNM, Pioneering Related Style, and Inspiring Accountable Trade Behaviors

Stockholm’s headquartered blockchain know-how firm ChromaWay as we speak reveals its acquisition of the long-lasting Swedish-American style model BLK DNM.

The acquisition aligned with the latest relaunch of BLK DNM as a contemporary, community-driven style home. It marks ChromaWay’s first acquisition of a longtime firm for the aim of implementing real-world decentralization: i.e., creating optimistic behavioral change, fairer entry, and extra management by customers inside conventional industries.

• ChromaWay’s blockchain capabilities will probably be built-in into BLK DNM’s technique and merchandise, the primary significant use of the tech in style.
• In pioneering ‘linked style,’ BLK DNM will search to encourage extra accountable behaviors within the trade.
• First tech improvements will probably be introduced forward of BLK DNM’s F/W 2023 collections reveal

First improvements to be revealed in BLK DNM’s F/W 2023:

ChromaWay’s blockchain capabilities will probably be built-in in a revolutionary method into each BLK DNM’s model and merchandise. BLK DNM will consequently turn out to be a pioneer of ‘linked style’ – the usage of know-how to create neighborhood and duty inside style – heralding the primary vital use of blockchain tech in an trade but to be meaningfully impacted by Web3 applied sciences.

BLK DNM will reveal the primary tranche of technological improvements constructed on ChromaWay’s ‘Chromia’ relational blockchain within the coming weeks. It will embrace software- and hardware-based improvements constructed into BLK DNM’s F/W 2023 collections, underpinned by the moral and communal idea of ‘linked style.’

Toni Collin, CEO of BLK DNM, and Henrik Hjelte, CEO and Co-founder of ChromaWay

Henrik Hjelte, CEO and Co-founder of ChromaWay, feedback: “BLK DNM is a model with an moral mission and decentralization in its soul – it’s one thing of a borderless neighborhood already. It was a pure match for our aspirations to remodel the style trade by innovation. BLK DNM’s imminent tech rollout will illustrate the facility of our blockchain capabilities to create true behavioral change in an trade that has hitherto struggled to manage its problematic environmental affect and embrace progress.”

Toni Collin, CEO of BLK DNM, feedback: “Our trade should begin wanting towards innovation: quick style’s environmental affect is completely unacceptable, and on the identical time, because the world turns into extra digitized, the idea of neighborhood is altering. That’s why BLK DNM becoming a member of ChromaWay is so thrilling. The potential of this know-how to create real change in style is obvious, however nobody else within the trade is utilizing it in a significant method but. Collectively, BLK DNM and ChromaWay are constructing one thing actually distinctive and groundbreaking. We will reveal the primary improvements very quickly.”

About ChromaWay

ChromaWay is an trade chief in blockchain know-how and makes a speciality of creating and deploying cutting-edge, scalable blockchain options for companies and governments. The corporate, established in 2014 and headquartered in Stockholm, Sweden, has been on the forefront of driving the widespread adoption of blockchain know-how. Its flagship product, relational blockchain Chromia, permits builders to construct decentralized functions (dApps) with a relational database mannequin that gives unprecedented scalability and suppleness.

About BLK DNM

BLK DNM is a Swedish-American style model that specialises in timeless tailoring, leather-based, and denim of extraordinary high quality. Following its 2023 relaunch as an entry-luxury style home beneath the stewardship of recent Inventive Director Jessy Heuvelink, BLK DNM’s give attention to enduring craftsmanship and aesthetic timelessness encourages prospects to like and treasure every merchandise for many years and throughout generations.

Contact

Fati Hakim, [email protected]

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