Greater than half (52 per cent) of Europe’s peer-to-peer lending buyers take note of environmental, social and company governance (ESG) points when selecting a brand new P2P platform.
In line with the outcomes of a brand new survey from Robo.money, nearly 1 / 4 of all European P2P lenders select to spend money on ‘inexperienced’ platforms.
The survey additionally discovered that consciousness of ESG has been rising for the reason that final Robo.money survey on the subject.
56 per cent of respondents mentioned that ESG incentives would encourage them to spend money on a P2P platform, up from 53 per cent final yr.
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In the meantime, the share of those that view ESG investments as a constructive has barely elevated by 1.3 per cent in contrast with 2022.
Nonetheless, amid rising controversy round greenwashing claims, the Robo.money survey additionally discovered {that a} rising variety of persons are souring on ESG as an incentive to take a position.
44 per cent of these surveyed mentioned that they don’t take ESG incentives under consideration when investing – up from 40 per cent final yr.
Amongst these buyers who do prioritise ESG investing, local weather and inexperienced power proceed to guide the areas of affect. Robo.money famous that this traces up with the present P2P panorama in Europe, the place nearly 1 / 4 of platforms have some type of ESG focus.
“It’s noteworthy that in a current evaluation of the European continental P2P panorama, Robo.money specialists discovered that 23 per cent of all the enterprise phase was targeted completely on work within the areas of inexperienced power, ecology, ESG and sustainability,” mentioned a Robo.money spokesperson.
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